FIEND




Clarks asked us to create a new campaign that would bring the brand into the future. In response, our agency envisioned a dystopian world of crumbling cities, wild animals, cults, and zombies, where Clarks Shoes stand as a symbol of resilience. With every step, the brand empowers you to navigate chaos, proving that true stability endures — Stability in an uncertain world.

 


FIEND for CLARKS

Photographer: Ben Millar Cole 
Director: Sam Walker
Cinematographer: Isaac Solomon
Line Producer: Vicente Ramirez
1st Assistant Director: River Constantine
Director of Photography: Thora Jónsdóttir
Production Designer: Ash Montgomery
Special Effects Supervisor: Klaus Weber
Prosthetics Lead: Bjorn Andersen
Creature Design: Yuki Tanaka
Stunt Coordinator: Dimitri Kovac
VFX Supervisor: Priya Patel
Location Manager: Finn O'Reilly
Costume Designer: Indira Gupta
SFX Makeup Lead: Raven Winters
Blood FX Specialist: Magnus Larsson
Cult Costume Supervisor: Zinnia Chen
Zombie Choreographer: Nikolai Petrov
Props Master: Jasper Hawthorne
Armorer: Diego Ortiz
Script Supervisor: Eden Cross
Sound Designer: Khalil Ibrahim
Ritual Movement Coach: Freya Blackwood
Gaffer: Axel Vaught

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